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Anthony Mullan regularly books a 48 sheet poster site in Maidenhead – its the only one in Maidenhead! – and book this site to promote their January sale. They have already booked their 2020 campaign 12 months in advance to make sure they secure the space. Outdoor advertising campaigns can be booked 12 months or longer in advance to secure the space of your choice. You don’t have to pay for the campaign till it goes live and you have the opportunity to cancel if anything changes in your business providing we get 90 days written notice, so there is the opportunity to secure space with the flexibility of cancelling if required.

Why not book your ideal poster site way in advance?


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

Bellway homes booked a campaign in the first quarter of 2018 and due to adverse weather conditions, the poster started to peel off and we were advised of this by the poster contractor. Now if this had been a national campaign, probably the client would not have been aware and maybe the contractor would not have contacted the agency as they knew it was a national campaign, so this would have lead to the client paying for a poster that was not on display – happens more than I care to mention, I am sure.

As we like to look after our clients they were owed 4 days advertising, as they already had 10 days of a 14-day booking which was on display. However, we managed to get a 14 day period for FREE due to the relationship we have with the poster contractors. Paper posters are sometimes liable to peeling off if the weather is bad and generally no compensation is offered but we are usually pretty persistent to make sure the client gets what they paid for – and in this case more than they paid for.

Book poster advertising through Focal Point with the assurance that you will be looked after and with 30+ years in business it is a testament to the fact we must be doing something right.


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

Back Heathrow has recently booked a high impact digital poster campaign in strategic locations around Heathrow Airport to promote the importance of a new runway. This ran for a number of weeks over the early summer period and reached hundreds of thousands of high impact viewings. If you are looking to promote your business on high impact digital sites, it is not as expensive as you think it might be.


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

Crest homes have a large property development in Bristol called Paintworks and are always looking for different ways to promote this development. They have had for a number of years a static 48 sheet billboard but the opportunity arose for them to take a high profile digital screen at the Laurence Hill Roundabout in Bristol and so this has been booked for a 3 month period over the summer months.

Some digital poster sites offer really good value for money and if you are interested in looking at advertising opportunities for your business why not give the team at Focal Point a call.


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

This is a campaign for Tara Neil who booked a billboard on Caversham road head on to all traffic heading into the town centre and the IDR in Reading. The client has booked this site for a number of periods over the year to promote their quality kitchen and bathroom showroom in Reading. This road has thousands of vehicles a day heading into Reading or on to the M4 at junction 11 so the message is visible to all drivers heading in this direction at least 10 times over a 2 week period


Billboard advertising is not an unaffordable as a lot of people think it is, and because 90% of the outdoor industry is controlled and booked by national brands, we all think this type of advertising is unaffordable for the local advertiser. You will be surprised how affordable outdoor advertising is. Why not give the team at Focal Point a call on 01256 767837 or drop them an email on enquiries@focal.co.uk – alternatively complete the free campaign proposal form by clicking the link.

Prominent local law firm KJ Smith love using outdoor advertising to help promote their business. They also have a number of buses operating around their local offices and have recently run a billboard campaign on Caversham Road in Reading facing all traffic heading along the IDR from Caversham towards the A33 and Reading town centre. This is a head-on poster site with good long distance visibility and is on display for a number of weeks and booked for several periods throughout 2018


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

Redrow homes picked a prominent 96 sheet poster site in Chatham Kent to promote all developments they have in the Kent area. The campaign went live at the end of April and will run for 12 weeks.

Billboards are a great way to promote your business message to a large local community who have the opportunity to see the message on a regular basis over a 12 week period.

Prominent local billboard advertising is not just available for the large multinationals to advertise on and is affordable for a lot of larger local businesses or large national clients wanting to advertise at a local level.

Give Focal Point Advertising a call on 01256 767837 to see how billboards or any one of the other 50 services we can offer can help your business increase its brand awareness.

Crest Homes have recently changed the design of their 48 sheet poster in Hove. This is a billboard they have booked for a number of months to help promote their “Artisan” development. Roadside billboards are a great cost effective way to promote a business to thousands of people on a daily basis.

Billboards are not as expensive as a lot of people think they are – please call one of the team at Focal Point for more information.


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

Focal Point were asked by Back Heathrow to put a campaign together of some quality poster sites within the catchment of Heathrow Airport and by working with Outdoor Plus to secure a 6 week campaign on 7 digital 48 sheet poster sites within the required area.

Digital 48 offer a great advertising opportunity to reach a great number of vehicles on a 24 hour basis especially during a period of early dark mornings and nights.

This is just one of over 50 services offered by Focal Point Advertising.


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.

This billboard is a 48 sheet poster that has recently gone live for Lovell Homes for their development “The Mill” in Cardiff.

The billboard was located on Leckwith Road – a busy main road – on the side of a railway bridge. A great location for a significant number of passing commuters and with dwell time due to the bridge junction.

The campaign runs from 29 January through to 11 February.


If you need any further advice or guidance about “Out of Home Advertising” why not give us a call on 01256 767837 or fill in the form on our ‘Contact Us‘ page.